Topics and service

 

Our service.

We create lasting competition advantages for our customers and assure good results in the long term. The topics of our service offer go from the problem analysis to the success controle, from an audio-visual professional training tool to a custom-tailored series of seminars, from a single coaching to a lecture with an audience of many managers and salesmen. The go! Akademie organizes trainings in big groups as well as in the medium sized business - also on the international market. Despite of the big responsibility, the core team is still agile and effective. In the case of complex projects we draw upon a net of highly qualified trainers, speakers and sales experts. Therefore you can be sure, we find a solution for any problem:

  • During our consultings we present you the concrete perspecitves and the alternative actions, but more important, we do speak about success and controle.
     
  • Thanks to impulse lectures you get inspiration and stimuli and the necessary push in order to change your behaviour.
     
  • In workshops we work on opinions and exercize new behavioural manners of a team.
     
  • In our evening events we motivate you to accept new ideas and to implement them! and to gain power - a chance you have to profit from when not being involved in the daily business.
     
  • During our classical seminars we update you and give you and your employees practical instructions of how to implement this soon.
     
  • During our trainings we practice what we already have assimilated in our heads.
     
  • In 1:1 coachings we get to the heart of the matter - face to face, tailor-made, future-oriented, effectively.

 
Our topics

There are two ways that lead to more profit: cost reduction and sales increase. Anyone can reduce the costs. You don't need a lot of phantasy for that. But for many people the topic "selling" is a big challenge. Therefore the base of any success for the go! Akademie is given by the Sales Intelligence (VertriebsIntelligenz), it is the engine of the "Sales Machine" -> zum Shop (Buch: Die Umsatz-Maschine). Companies that are sales intelligent fuse marketing and motivation, create brands and margin, bring increase and wealth. The go! Akademie is skilled in the complete know how in order to make a Sales Machine without your company. For this you need:

  • The market strategy. At the beginning of any success there is a vision. Visioneries not only want to be good, they reach for the stars, they reach the hearts of the employees, of the share holders and last but not least the hearts of the customers. They deduce their life values from the vision. Values create identity and affinity and they are the bases for strategies which make sense and have a soul. Thus, surplus values and then brand myths are borne.
     
  • The sales ability. The art of a successful company leadership consists of converting the sales knowledge into a sales ability. Sales-intelligent employees have this ability. They discover the human being in a customer. They dismantle purchase barriers, alleviate the customer's decision making and transmit him a feeling of security. Complaints are an important impulse for them and references the greatest compliment. They believe in the surplus of their products, thus they never give up to communicate it. In short: Sales intelligent imployees don't sell, they help the customer to enjoy the purchaise - ever and ever again.
     
  • ©lean leadership  - bubbles and tax evasion, spying and bonuses geer, arrogance and ignorance - at no time in last history enterpreneurs and managers were critized in such a hard way. Time has come now to ask what the real contents of the leadership actions are. It is not only a question of moral, but also a question of practical advantages, of image, of sustainability and of the commitment of excellent employees. ©lean leadership focuses the sensibility on responsibility and more authencity. ©lean leadership creates more values and entities.
  • The creating force - Nothing can be created without having the power of deciding, without being proactive, having courage, being assertive and persistent. The creating force, the gene of a winner, therefore is the condition to cope with defeats in order to create something great. But: the creating force is not a fervent actionism. It is an resources saving and force saving actio. Creators have realistic and measurable goals, they are extremly mobile and act intuitively, they found important partner and strengthen the strengths.



Our service

Further to the classical core services that are training, coaching and consultancy the go! Akademie für Führung und Vertrieb offers many print and online services as well as audiovisual media with which managers and top sellers can improve their knowledge indipendently from time and location. Premium subscriber who register on this website without charge have further more the special link to more information and are part of a community that grows with every day. In particular our services are:

  • The COACHCAST® - an audio on demand service free of charge which is continuously updated with a lot of advice on practical leadership and sales.
     
  • go! The Coachingletter - a print and PDF medium free of charge where top topics are being discussed, outstanding leadership personalities are being interviewed and news of the go! Akademie are published.
     
  • Short news - an e-mail service with thought impulses for leader and exclusive goodies for all subscribers.
     
  • The go!Live publisher - the media publisher for professional training in economics, with especially recommended books, CDs and DVDs regarding the leadership and sales topic.
     
  • Business Video Lounge – the shortlist of all important live performances of Andreas Buhr.